So what are the advantages and disadvantages of having your own domain name instead of using the generic URL address? First and for most, i personally think that there is no major disadvantages of having your own domain name, except for the cost of maintaining and keeping the domain name year after year. But regardless of whether you own your domain name or you are using a generic URL address, you are stil going to take time and effort to promote your blog or website, either way. And that is where the main advantage of having your own domain name comes in. If you own your own domain (with format www.YourDomain.com), then you are promoting your own brand and your name. Even if you change or switch from one blogging platform to the next, your domain name will remain the same, and all your time and effort promoting your domain name will not be wasted because you will always have the same domain name that will point to your blog or website, even if you change servers, hosting companies, or software platforms.
The only time that your effort will be wasted completely trying to promote your own domain name is when you decide to change your domain name to another name. If you rename your domain name. then you have to start promoting your new name all over again.
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